Hakuhodo Magnet is an advertising company that primarily focuses on fashion, accessories, and cosmetics related industries. We worked on the sign plan for this newly established meeting space. In the six meeting spaces that were designed, we fragmented the word MAGNET, our company name that represents the property of attraction, and we named the meeting spaces with words that would connect them together, creating six spaces called M→A (Madonna), A→G (Analog), G→N (Gun), N→E (Nature), E→T (Exit), and T→M (Trim). We had six artists create artwork based on the names of these six spaces. Among these spaces, OUWN is working on the artwork for the T→M (Trim) room. As the name suggests, the Trim space artwork establishes trim marks on all of the objects in the room. In addition, the letters of MAGNET are drawn on the canvases that have been installed, and the Hakuhodo MAGNET logo has been reproduced to draw forth the canvases and the stationary wall.
CL : HAKUHODO MAGNET INC.
PL : YUYA SASAKI(HAKUHODO MAGNET INC.)
AD+D : ATSUSHI ISHIGURO(OUWN)
D : YUMI IDEI(OUWN) + RYOSEI SENOO(OUWN)
A : madonna / AYAKA SANUKI ,
analog / CHALKBOY ,
gun / RUMINZ ,
nature / OSAMU YOKONAMI ,
exit / CLET ABRAHAM ,
trim / OUWN

MAGNET MTG ROOM