Nue inc. is a consulting firm specializing in research & planning/creative works founded in June 2017, chaired by Mr. Subaru Matsukura. The firm's name was taken from the Japanese mythological creature, the mysterious and unidentifiable nue. Mr. Matsukura's wide-ranging communication plans are flexible, his tactical plans are truly bold and interesting, and his source of ideas and the scope of his work are truly a mystery. Just like the company name and practical business, we used mosiacs on the logo to bring about a sense of mystery and to express a mysterious CI.