Work
HOYAONE DEBUT
- Grph.
Handled the art direction and design for the launch communication of hoyaONE, HOYA’s first private brand and a 1-day contact lens line available exclusively at eyecity. Featuring Ryusei Yokohama, the campaign intuitively expressed the comfort of the lenses through the copy “Nudie Lens” across TV commercials and graphic visuals.
CD+CP: Sasaki Yuya
BP: Naomasa Kawashima, Yuki Kurimoto, Seiya Motoyama, Shunko Sato, Ayana Kurosawa
C: Koji Nozawa (CABIN)
AD: Atsushi Ishiguro / @ai_ouwn (OUWN)
P: Genki Yamaoka (Tohokushinsha)
PM: Hidema Ike (Tohokushinsha)
Direction + Cinematography: Joe Ohara (Drawing and Manual)
Lighting: Ritsutei Doi
Art: Etsuko Akiba (ART LABO)
Coordinator: Kyohei Kitamura (London)
ST: Shogo Ito (sitor)
HM: Taichi Nagase (VANITES)
Offline Editor: Masayuki Kubo (CONNECTION)
Colorist: Naotaka Takahashi (L’espace Vision)
Online Editor: Mitsunori Mae (jitto)
Mixer: Amujin Shimizu (Sound On)
Making: Hidenori Amemiya (Freelance)
CAS: Miho Suzuki (Hakuhodo Casting)
