Work
YORUSHIKA HARU
- Grph.
creative studio OUWN
YORUSHIKA HARU
I designed the title logo for Yorushika’s music video “Haru.”
The word “hareru” (to clear up) carries a bright, transparent resonance, yet in this music video it is deeply intertwined with the recurring imagery of rain.
To capture this duality, I layered the hidden presence of rain within the very form of the character for “hare” (clear sky).
Sun and rain, hope and loss, joy and tears—
this simple word embodies the figure of a person living with opposing emotions held together.
Rather than functioning as mere typography, the logo was conceived to echo the motifs that appear throughout the film, distilling the essence of the work into a single visual symbol.
Director : Kohta Morie (MORIE Inc.)
Logo Design : Atsushi Ishiguro / @ai_ouwn