Work
SONO 2016 SS
- EdBk.
Sono is a Japanese women’s fashion brand shaped by serenity and simplicity—its name meaning “sleep” in Portuguese. OUWN directed the brand with a calm yet confident hand, culminating in the 2016 S/S visuals: a collection of square compositions echoing the rhythm of Instagram, where stillness meets story.
CL : Miluck Co.,Ltd.
PH : Mitsuaki Murata (Tron)
ST : Hiroko Sannumaru
HM : Fumiko Hiraga (Sense of Humour)
MD : Dari (Donna)
AD+D : Atsushi Ishiguro / @ai_ouwn
