Work
STARBUCKS SIGNAGE
- Digi.
creative studio OUWN
STARBUCKS SIGNAGE
Surrounded by lush greenery and a dynamic fountain that makes you forget you’re in the heart of the city, Wadakura Fountain Park in the Outer Gardens of the Imperial Palace is home to Japan’s first Starbucks “Greener Store.” The store incorporates a variety of sustainable initiatives, including upcycled interior décor, durable wooden furniture, digital food menus, and the “Reuse & Respect” style of enjoying beverages. OUWN designed the store’s signage, which displays real-time data such as electricity usage and CO₂ emissions, capturing the store’s atmosphere in that very moment.
CL : Starbucks Coffee Japan
CD : Subaru Matsukura(Nue)
AD+D : Atsushi Ishiguro / @ai_ouwn